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Nutrition
12 Apr 2024
Importance Of Nutrition: Spotlighting Crucial Role In Children's Lives
Through its "Bowl of Growth" campaign, the company uses three main pillars to address the root cause of child malnutrition. To strengthen the pillar on community awareness further, the brand launched its first long-format ad film ‘Dohale Jevan Poshanchi Vaati’. Central to the film’s narrative is the tradition of Dohale Jevan, a revered Marathi baby shower held during the seventh-ninth month of pregnancy.
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