Apple September 12 event: iPhone X, iPhone 8, iPhone 8 plus to be launched?

New Delhi: Apple's keenly anticipated media event on September 12 will be the first in the Steve Jobs Theater at Apple's new "spaceship" campus in Silicon Valley, evoking the memory of the company's late co-founder and iconic pitchman.

Apple invitations provided the date, time, location and a message that read: "Let's meet at our place."

Though, Apple has revealed little about the September 12 event in Cupertino, leaks and informations on the upcoming Apple phone has kept the gadget market's excitement quite high.

According to a report in 9to5Mac Apple is expected to unveil three new phones at the event –iPhone 8, iPhone 8 Plus, and iPhone X.

While iPhone 8 and iPhone 8 Plus would the successor to the iPhone line, the iPhone X with nearly-bezelless OLED model will be Apple's 10th anniversary gift.

Jobs introduced the first iPhone on January 9, 2007 and set the stage for mobile computing -- and an entire industry revolving around it. The first devices became an instant hit as they went on sale on June 29 of that year.

Eyes are on Apple to dazzle as the culture-changing firm seeks to retain its image as an innovation leader in a global smartphone market showing signs of slowing and as Chinese rivals close ground.