Adele in demand for brand endorsements

London: Oscar winning singer Adele is reportedly being persuaded by various make-up brands to become the face of their products. However, Adele, 24, does not wish to associate herself with any brand with she is unable to connect with, reported Sun online. "Adele is in big demand. She would only accept if the campaigns were to her taste and incorporate her music. The last thing she wants is a cheesy ad with a naff catchphrase. They would have to be in keeping with her personality," a source said. It is being said that she is close to finalising a deal soon. "It`s going to take a lot of persuasion to get her to agree but, right now, it looks as if she`s close to signing a deal," the source said. PTI