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India Has Potential To Be Number One Auto Market In World: Suzuki Motor President

In 2022, India overtook Japan to become the third largest automotive market in the world after China and the US, having sold over an estimated 42.5 lakh units.

India Has Potential To Be Number One Auto Market In World: Suzuki Motor President Image for representation

India has the potential to overtake the United States as the world's largest auto market, according to Toshihiro Suzuki, President and Representative Director of Suzuki Motor Corporation. In a conversation with reporters on the sidelines of the Auto Expo 2023 in this city, he added that the business would also look into other technologies including flex fuels, hybrids, and CNG to see if they could help India achieve carbon neutrality. In addition, Suzuki noted that while car safety issues have grown in importance, it is still necessary to properly adhere to fundamental traffic laws and to provide a sufficient infrastructure to guarantee road safety.

"I can see that there can be a time when India would be positioned as the number one market (of automobiles) in the world. Maruti Suzuki and Suzuki, as a group, would like to capture this opportunity. We would like to develop technology for providing the right mobility solutions to this market," he said.

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While he declined to share the possible timeline for India to reach the top, Suzuki asserted, "When I say India can become the number one, that is from the perspective that India has the potential to become number one, and I see that there is a possibility that India can become number one."

In 2022, India overtook Japan to become the third largest automotive market in the world after China and the US, having sold over an estimated 42.5 lakh units. On the roadmap for small cars, which has seen a decline in the past couple of years, Suzuki said, "I think, in India, still small cars fall into the important category."

The low car-penetration level of cars in India compared to its overall population provides small cars "the potential to do good in the future." He cited how India leapfrogged to mobile telephony in the telecom sector and said this could also happen in the country's auto sector.

"I think, in the future, you might not require big cars, only small cars. I think it can be only the small car which is going to support the mobility of the people," Suzuki opined.

In Japan, SMC (Suzuki Motor Corporation) has been robust with its small cars "matching to the requirements of the Japanese people," he said, adding, "we are making the same effort here in the Indian market also. We will be supplying the products which cater to the requirements of the local consumers."

Suzuki admitted that due to the delay in bringing SUVs into the Indian market, Maruti Suzuki had lost market share. The company would bring in more products in the segment to regain its share of 50 percent in the passenger vehicles category.

"We are in the process of taking action and recovering market share..SUV is a boom. But what would be the next boom, we need to watch," Suzuki said, adding that the company would launch its new SUV on Thursday at the expo here.

The small car segment, the bread and butter segment for SMC's Indian arm Maruti Suzuki, has been declining with the demand for SUVs rising in India. On the roadmap for the company's sustainable products in India, he said when it comes to carbon neutrality, one of the options is EV, and other manufacturers have launched electric vehicles.

"But the solution can't be one...When it comes to launching apt vehicles in India, it should be apt for the Indian market. So SMC does not want to be swayed by EV's only option. There are other options such as hybrid, ethanol, flex fuel," he said, adding the company would also expand CNG options to provide the right kind of vehicles to meet the requirements of the Indian market.

The group would like to discuss with the Indian government to be able to provide the right technology in the march toward carbon neutrality, he added. On the significance of the Indian operations for SMC, he said, "India is significant for us, not just domestic sales but also for exports. It has doubled in the last five years and crossed over 2.3 lahks (units) last fiscal."

So far this fiscal year, exports from India have exceeded last year's mark and are set for a new record, he added. "We are committed to expanding exports from India," he said.

Suzuki also said the contribution of Maruti Suzuki to SMC's global business, which is around 60 percent at present, could increase further going forward. Asked about his views on the outlook, he said it was difficult to say due to the ongoing global economic situation and war in Ukraine, which led to the rise in energy and commodity prices.

With PTI Inputs